Decarbonising
steel.
Raised. Demonstration plant funded and in development
Founded. Built by industry veterans with decades in steel and heavy industry.
Runway secured to reach demonstration milestones
Auckland. Home of New Zealand Steel — and our first plant
Steel is one of the world's biggest emissions problems. We're solving it.
Global steel production accounts for roughly 8% of CO2 emissions worldwide. Decarbonising it requires more than incremental improvement — it requires a fundamentally different approach.
Our technology converts titanomagnetite (TTM) ironsand or crushed rock ore into Direct Reduced Iron in ~150 seconds (vs 8-10 hours conventionally) — solving the processing problem for multi-billion tonne TTM resources across APAC and beyond, that current DRI routes can't handle. The reactor uses 100% hydrogen and the process is entirely modular allowing for low-cost initial installations and scale-up through replication.

"The steel industry has been exploring decarbonisation solutions for decades.
We've decided to take the lead"
— Martin Hacon, CEO
How we work
Steel is one of the hardest industries on earth to decarbonise. Here is how we are doing it.
News and Updates
Follow our progress as we move from concept to plant.

Want to be a part of it?
We're building a small, high-calibre team to bring this to life. If you've spent your career in heavy industry and you're ready to do something that actually matters, we'd like to talk.









